Bud Light Seltzer

TAKE YOUR TASTE BUDS ON A VACATION

BRANDING / PACKAGING / ILLUSTRATION

The Vivaldi team and I designed Bud Light Seltzer's summer LTO. Appealing to Bud Light’s wide audience and the flavor profile of hard seltzer, Hawaiian-inspired floral prints embellished the variety pack’s fun tropical flavors, highlighting the vibrant fruity flavors of the tropical drink. We branded the marketing campaign and designed the packaging for the cans and shipper.

2019

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Svedka / Winter Edition

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Bud Light Seltzer / Fall Flannel