TAKE YOUR TASTE BUDS ON A VACATION

The Vivaldi team and I designed Bud Light Seltzer's summer LTO. Appealing to Bud Light’s wide audience and the flavor profile of hard seltzer, Hawaiian-inspired floral prints embellished the variety pack’s fun tropical flavors, highlighting the vibrant fruity flavors of the tropical drink. We branded the marketing campaign and designed the packaging for the cans and shipper.

Bud Light Seltzer

BRANDING
PACKAGING
GRAPHIC DESIGN
ILLUSTRATION

2019–2021

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A SELTZER To FALL IN LOVE WITH

Beanies, pumpkin spice, and flannel are a part of anyone’s fall starter pack. Following the success of Bud Light Seltzer Out of Office, the Vivaldi team and I created another LTO for fall of 2021. This variety pack embraces the seasonal pumpkin spice fervor and all things ‘basic’, giving everyone a chance to enjoy seasonal fall flavors in the seltzer they know and love, and yes even the cans are dressed for the occasion.

Bud Light

BRANDING
PACKAGING
ILLUSTRATION

2021

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